Just like in Domain driven design, teams can use datasets differently. This could be from small things like naming conventions to actual presentation of the same data.
These different views can create both organizational issues like conflicting goals and disagreements on solutions as well as technical ones like data-correctness and naming conventions.
Reference
Kleppmann, Martin, and Chris Riccomini. Designing Data-Intensive Applications: The Big Ideas behind Reliable, Scalable, and Maintainable Systems. Second Edition, O’Reilly Media, 2026.