When you make a stand for something you care about, you can be proud of yourself, and thus motivated.
This stand can help you acquire new customers that agree with you, especially if it’s an unconventional stand that is not often taken.
A stand is very closely correlated to a vision for the future.
This should also be validated to know if your stand is helping your startup.
Questions
- [?] Can we link Thinking out of the box somehow.
- My idea is that if you’re thinking out of the box, have an unconventional idea / stand. People with the same unconventional stand will flock to you.
Reference
Fried, Jason, and David Heinemeier Hansson. Rework. 1st ed, Crown Business, 2010.
Highlights or timestamps
Making a stand for something that is important to you is also a great way to attract loyal followers and fans.
— ^f4d7be from Rework