A pivot could be characterised as an assumption that is proven wrong where change, sometimes drastic, is needed.

A pivot is not necessarily drastic.

Pivot examples

Changing sale channels Targeting a different customer group Changing core features

Reference

Ries, Eric. The Lean Startup: How Today’s Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses. 1st ed, Crown Business, 2011.

Highlights or timestamps

The Lean Startup

A main characteristic of a pivot is that the core assumptions behind the startup have changed

— ^a82e65 from The Lean Startup